Career & Executive  Coaching

- client testimonials


Get ready to be inspired to level up your career and unleash your full potential. Our clients work at Fortune 500 and leading institutions.


DANIELA KOUMIDES - Business Analytics & Procurement

"I knew I was destined for something else but didn't know what... I felt stuck & discouraged. Loubna put me on a path towards self-discovery to identify my true passion. Her program provided me with a lot of strength to persevere. As a result, I built more confidence and secured an amazing position in a new field within my current company."

Daniela felt she had been directed to go one way and was not sure if she was following her true passion. She also felt she was not fulfilling her full potential and had never tried to hone in where her strengths were.

Our clients are directors, senior directors, VPs, SVPs, Business Unit leaders at biotech, pharma, healthcare, life science companies:

We develop high-performing leaders and cultures to boost organizational growth.


Pharmaceutical Executive

"Loubna's coaching went beyond my expectations. She always asked thoughtful questions to trigger me to THINK beyond the way I was DESCRIBING MY SKILLS and experiences to date."  

SHRUTI GOEL, MHA, CADDCT - Dementia Journey 
Educator & Expert Trainer

"I learned the importance of having a positive mindset & a strong value proposition in navigating stressful situations at work & staying grounded.

I highly recommend Dr. Loubna’s programs for professionals interested in fully realizing their potential and creating a fulfilling career that aligns with their passions and stretches them to be their best.”

PHD - Research Fellow, Cambridge, MA

Loubna is an amazing life and career coach. Working with her has been a life changer. She led me to reach lengths and test limits beyond my comfort zone. She helped me find the next steps in my career. She has a strong incredible sense of how to engage with her clients to the extent of unraveling them to figure out what they want and their purpose in life.

She enabled me to become confident in my own skin to the point that I was able to reach my dream job as a research fellow at Harvard Medical School!”




Feeling more empowered and more in control of their career advancement.

Swiftly navigating the cultural challenges and the role of women in leadership roles.

Having a very clear picture of who they are, their core values, and what they bring to the table.

Increase and expand their professional network and gain more visibility and traction.

 Shifting their perspective and identifying what's important to them.

Having a sense of freedom and a clear plan to propel them forward.

Reconnecting with their self-worth, and feeling more valued and appreciated.

Gaining more clarity, keeping a positive mindset, and becoming sharper.

Able to articulate crisply their value proposition & positioning statement.

Focusing on all areas of life to create a better work-life balance.

Getting offers within or outside of their company and earning at least 20% more



Healthcare Executive

“Loubna helped me understand my strengths and liabilities, challenged me to reconcile my goals and aspirations.” “I have been at my company for four years, was promoted and almost doubled my compensation package. Everyday I’m grateful for Loubna’s coaching in helping me land my perfect job. I still use what I learned from her to navigate my career and philanthropic endeavors.”


Clinical Operations and Administration Healthcare Professional

“Working with Loubna has provided me with a different direction and new strategies to navigate employee development. As I learn coaching skills with Loubna I am able to help staff move forward in a positive way,  increase their self-confidence which improves their  job performance, and set their own personal and professional goals. I continue to enhance my skills in the areas of listening, self management/care and emotional intelligence which helps improve my ability as a Leader in my organization and in my relationships with others. Loubna has definitely helped change my mindset.”

Operations & Strategy Physician Executive

"When I connected with Loubna, I felt that I was in a race, constantly under pressure, overachieving, and not sure what my next steps should look like to keep growing in my executive role. 

With Loubna’s help, I was able to ALIGN MY VALUES and life’s GOALS with a renewed PASSION. I was a proponent of reading self-help books and was not aware of the IMPACT of EXECUTIVE COACHING until I started this journey, experienced it, and saw the TRANSFORMATION that resulted from our work together... Loubna provided a path I could easily follow. You don’t know what you don’t know until you experience it and that’s where transformation happens.”

Biopharma Marketing Executive

“Working with Loubna helped me not only focus better on developing challenging goals, improving my productivity, but also incorporating mindfulness in my daily routines. As a result of our work together, I feel more in control of my career, and was offered a new career opportunity and a salary increase. Loubna gave me a roadmap to follow but allowed me to pave my own way.”



Pharma Product Management & Customer Experience Champion

“When my company downsized, I wanted to make sure my next career move would allow me to continue to grow professionally and personally.

I reached out to Loubna to help me position myself and articulate my value proposition effectively. Within days after re-writing my résumé with Loubna, I had several recruiters and hiring managers reaching out to me! And... the perfect position found me, and was exactly what we had defined!

What's amazing is that I was effective in finding the perfect next step, and we did it in a record-breaking time!"

Medical Operations & Healthcare Admin Executive

“While I had some independent experience with business development, having created my own consulting business, I had none of the tools to present myself as other than a “clinician.”

The act of rebranding was novel and daunting. Even recognizing where to place my focus for future career development within the administration was confusing. To this end, Loubna took her time on multiple occasions and helped me to develop the tools I needed. The net result of Loubna’s time is, after hours of work, I have an Executive Resume that clearly displays my skills as an administrator and leader.”

Pharma Operations & Supply Chain Executive

“Loubna helped me identify and highlight my strengths and put together a program to work on areas for improvement. 

Her coaching enabled me to secure a great position during the pandemic!

You can rest assured your investment will quickly generate returns!!!”


Biopharma Strategy & BD Executive

“Loubna’s structured process helped me reflect on both my professional and personal goals, develop a stronger value proposition, LinkedIn profile and presence, and a more impactful executive resume.

I feel that I am not passive anymore regarding future opportunities and Loubna was very instrumental in bringing that perspective. As a result, I recently accepted a Senior Executive position after 25 years with the same company.


Radiologist & Physician Executive

Working with Dr. Loubna Erraji helped me see things differently and reconnect with what was truly important to me. Loubna consistently pushed me to go back to my goals and connect with my vision. I started analyzing my life and my career from a different angle and looking at things more strategically. I had breakthroughs and things clicked! I was able to connect the dots and I can say that going through the coaching process was transformational. As a result, I gained clarity about the next steps in my career and I recently secured an elite position as a musculoskeletal skeletal radiologist for my hometown NHL and NFL teams. I know where I want to go and who I want to be, thanks to Loubna.


Clients who work with me end up :

  • Having a clear path to follow and not feeling stuck anymore.
  • Having a sharper mind and higher energy.
  • Making the decisions that serve them the best.
  • Their identity is no longer in their job.
  • Not feeling a burden anymore and having a lightness.
  • More conscious and feeling more appreciated.
  • They get promoted and earn more money.
  • They work to live and feel less stressed.
  • They take their business to next level and get more clients.
  • They have a better sense of purpose.
  • They get more quality time with loved ones and restore their relationships.

Loubna is fantastic. She has a unique way of bringing people together and making everyone feel comfortable. She takes a holistic approach to all discussions which flow seamlessly, incorporating both professional and personal topics for self-improvement. Loubna provides information and ideas on how to be more efficient through better habit building and time management/planning. In addition, in our group we share personal wins and challenges, and we offer support and encouragement to each other. I personally have discovered a great deal about myself through journaling and intention setting since working with Loubna and have formed relationships with people from all different professions.”

Becky L., Healthcare Executive

"I would like to commend Loubna for organizing and conducting a great four-week mini-program on having a positive mindset and building habits. The people I met during the 4 sessions were from different backgrounds and fields of expertise and it was wonderful to meet them and share our experiences and desire to “build new habits”. Breaking down the focus in 4 categories “Health/Wellness”, “Relationships”, “Emotions”, “Goals/ Purpose” helped me to improve my new habit-forming routines and understand where I needed to concentrate.  Also, I was introduced to meditation, something that I always wanted to try, but did not know how to approach it.  I find it very useful now, and will continue to explore it. Overall, great 4 weeks!  Loubna is a very engaging and knowledgeable coach and I look forward to participating in more programs in the future.”

Dan P., Management Consultant

As a physician, it was a great experience joining Loubna’s group coaching program (four-week Mastermind program). Every week, I felt energized and committed to be more focused and productive. I recommend Loubna to anyone who wants to expand their career and explore new skills. Loubna’s powerful energy is so contagious!”

Dr. Nouhad R., Endocrinology Pediatrician

Loubna, what a great 4-week program! I hope you enjoyed the ride as much as I did. You opened a space of nurturing and growth and you created your very own community. Congratulations! Keep riding that wave of satisfaction and let us continue to be your fuel. You can always count on me to be in your corner.”

Juan P., Hospitality Consultant & Executive Chef